EBay Commerce Cookbook: Using eBay APIs: PayPal, Magento and More
| Author | : | |
| Rating | : | 4.26 (878 Votes) |
| Asin | : | 1449320155 |
| Format Type | : | paperback |
| Number of Pages | : | 208 Pages |
| Publish Date | : | 2016-11-17 |
| Language | : | English |
DESCRIPTION:
Take advantage of mobile commerce to generate more demand, traffic, and sales for your products and services. You’ll learn how to add features and functionality through a wide set of eBay APIs—including Magento, Milo, eBay, PayPal, RedLaser, Hunch, and ql.Each chapter focuses one aspect of the lifecycle. This unique cookbook provides a collection of practical recipes you can put to use in every step of the mobile customer lifecycle. Author Charles Hudson combines his expertise in web and mobile product strategy with code solutions to help you address product discovery, presentation, payment, order fulfillment, and customer satisfaction. If you have experience with PHP, HTML, CSS, and JavaScript, you’re ready to roll.Help customers find your product through reviews, targeted search options, and eBay marketplace listingsCustomize a Magento storefront and provide customers with a single sign-on option to enhance product presentationStreamline purchases with options such as auto-generating coupons and preapproved paymentsAutomate order processing, extend shipping options, and leverage PayPal chained payments to handle multiple suppliersTake advantage of QR codes, produce customer "taste graphs," and use ql mash ups to provide visitors with social recommendations
In 2008, he received the eBay Star Developer award for the first iOS based web and native applications for users of eBay. He shares his knowledge of web and mobile product execution through business advisory roles and as a visiting faculty member in the Masters of Internet Technology program at the Terry College of Business, University of Georgia.Chuck has spoken and led lab sessions on web and mobile best practices at development conferences nationally and internationally. About the AuthorChuck Hudson has been at the intersection of web business and technology since the inception of online commerce in the mid 1990s. Chuck is also a certified PayPal developer and certified PHP programmer, and sits on the Pa
"Good topic badly written" according to Xiangyang Wang. The author is certainly a practitioner in the field, but the book is poorly organized, the kindle version is barely readable.
He shares his knowledge of web and mobile product execution through business advisory roles and as a visiting faculty member in the Masters of Internet Technology program at the Terry College of Business, University of Georgia.Chuck has spoken and led lab sessions on web and mobile best practices at development conferen